If you watch Speed Channel and happened to catch the Barrett-Jackson Auto Auction (they covered it for three days), you may have seen one of our local boys selling a car there. Dave Ressler, of Ressler Chevrolet, has bought and sold a number of cars at this show. This year his pride ‘n’ joy is this 1954 Corvette. It sold for $99,000!

The announcers had a good time with this deal because Dave always brings a sportcoat matching the paint color of the car and includes it in the deal. The high bidder gets the coat draped over his shoulders until he’s outbid. In this case the coat only changed hands (shoulders) a couple of times before the auction was completed. But the bidding went higher and higher for three or four minutes!

I was especially interested in this sale, which I caught on TV by accident, because I edited a promotional video for this car late last year. The video was produced to run on a flat panel display next to the car while potential bidders inspected the cars prior to auction. It detailed Dave’s history, his passion for Corvettes, hiscollection, and the work put into this particular car. I don’t know if it had any impact on the auction, but it sure helped show that Dave’s not just some schmuck with a car to sell…he’s a true Corvette enthusiast.